According to Forrester’s State of B2B Events 2025 report, 68% of global marketing leaders say their event budgets are flat or ...

Events are uniquely placed to reach specific audiences in an available mindset, so tailor your approach accordingly. Is it a ...

B2B events are one of the oldest forms of marketing, yet remain one of the most powerful relationship building tools that we can use, says Lilah Walker, international director of events, Marketing ...

The report also notes that 95% of B2B marketers view in-person events as one of the most effective tactics for generating ...

Ask 100 B2B event organizers how to execute effective event design, and you'll get 100 different answers. So to get to the truth we at Splash analyzed 37 design-related metrics for the ...

In-person events are dead—or so it may have seemed at the height of the pandemic lockdowns. Events remain one of the most critical interactions throughout the entire buyer journey. With the switch to ...

Is attendance up at in-person B2B events? What are organizers' key goals and challenges in 2023? To find out, Bizzabo surveyed 1,757 people who organize in-person B2B events, such as conferences. More ...

Today’s corporate workforce might be returning to the office, but I don’t think anyone is under the illusion that we’re returning to “business as usual.” Across the B2B landscape, companies operate ...

NEW YORK, June 8, 2021 /PRNewswire/ — Eventible, a unique platform for ranking events, conferences, summits, expos across the world, has already gathered over 2,000 reviews across over 150 business ...

In a BrightTalk webinar, co-founder and editor-in-chief Joel Harrison spoke with events consultant Carolyn Morgan about the future of physical, hybrid and virtual events, with Covid-19 being very much ...