Businesses establish a balanced scorecard to align all their company activities. This type of performance management framework adds non-financial measures to traditional financial metrics and gives ...

Campbell, Dennis, Srikant M. Datar, Susan L. Kulp, and V.G. Narayanan. "Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at ...

The balanced scorecard is an analytical tool business leaders use to gauge organizational performance and refine long-term plans. Most scorecards have categories containing strategic and operational ...

Drs. Robert Kaplan and David Norton developed the Balanced Scorecard in the early 1990s to “align business activities to the vision and strategy of the organization, improve internal and external ...