Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

G oogle Ads coach Jyll Saskin Gales spent 24 hours testing Google’s new “agentic” Ads Advisor — an experimental AI assistant ...

While Google is a mainstay for advertising campaigns, its increasingly opaque “black box” approach presents some unwelcome challenges for agencies, from reduced visibility into click data and ...

Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.