It was intended as a rhetorical question, uttered with an implied wink and a smirk. The speaker, an ardent skeptic who prided himself on his rational approach to life, meant no offense. He was merely ...

A corporate identity is the general image a business projects in the minds of customers, investors and employees. The corporate identity is the manifestation of the products, services and values the ...

Voters make choices based less on only economic self-interest than was once thought and more on political identity, according to a growing body of recent research. London Business School’s Stephanie Y ...