Using a random sampling of 10,316 keywords taken from query logs, the study found that just over 3% of the returned results--10,712 of 336,232 links--were shared by Ask Jeeves, Google, and Yahoo. Some ...

For some, it may seem like there has always been Google, and it’s always been the main way people have found things on the web. But before Google, there was the Yahoo Directory and its hand-compiled ...

Not too long ago, the use of online directories was all the rage in the search engine optimization (SEO) realm. Because of their popularity, new directories were appearing all over the place, and ...

Before we dive into how search engines rank web pages, let’s stop for a moment and think about why they rank them. After all, it would be cheaper and easier for them to simply display pages randomly, ...