Dentsu (formerly Dentsu Aegis Network), which last month announced it had achieved a several years' goal of having its office powered by 100% renewable energy, this morning announced a new ...

At a time when Americans arguably are more dependent on U.S. news outlets for accurate information about the COVID-19 pandemic, the economy and the election, most major news outlets have been severely ...

Under a new deal, AMC Entertainment, the world’s largest theater chain, will screen all of Warner Bros.’ 2022 movies for 45 days before they move to streaming. That is, all but the 10 that Warner Bros ...

It may seem early to make predictions for next year, given that we haven’t even gotten through the election. But Forrester is having a go at it with its new Predictions 2021 study. Forrester projects ...

Topo Chico Hard Seltzer, a best-seller since hitting shelves in just nine states and seven metro areas in March, will go nationwide in January, announced Molson Coors, which distributes the brand in ...

The internet is borderless. Recent history has proven that statement both positive and negative: positive for the ability for ecommerce to cross borders, and negative for cyberattacks and Russian ...

American Honda has agreed to retain the naming rights of Honda Center in Anaheim, California for another 10 years. This extends the existing 15-year partnership that began in October 2006 between ...

Twitter Acting General Counsel Sean Edgett told Congress that less than 5% of the microblogging network’s users are fake. During testimony before a Senate committee hearing that also included legal ...

Citing an "unprecedented situation created by the Coronavirus outbreak and economic downturn," IPG Mediabrands' Magna unit has revised its 2020 U.S. advertising outlook downward by 8.5 percentage ...

If 2016 was the year of measurement, then 2017 will become the year marketers feel comfortable enough to trust ad targeting and metrics to campaign partners like Google and Bing. The findings in the ...

Interpublic media agency UM has been named media Agency of Record for Storck USA, the confectionery company that manufactures candies like Werther's Original, Riesen and Mamba. The client spends close ...

Estimating the wait time for a table at a restaurant seems anything but a science. Google announced Tuesday that it solved the problem of gauging wait times for service. Google engineers, for example, ...