This fresh collection of research from INSEAD faculty explores everything from the politics around leadership successions in Korean family businesses, to the real-world impact that bank exits can have ...

This is what we call the "rivalry reference effect". Consumers perceive rivalry-based messages as chapters in an ongoing narrative rather than isolated marketing claims.

For the fifth year running, the Edelman Trust Barometer has identified business as the leading institution to address urgent issues in society. The 2025 survey – which captured the sentiments of ...

In his bid to help Barack Obama become the 44th President of the United States, Scott Goodstein spearheaded the use of new social networking and mobile media platforms, harnessing technological ...

Seven recommendations for boards to recalibrate their strategies and skill sets. The old assumption that the past informs the future no longer holds true in an era marked by unparalleled speed and ...

Uber, Grab and Go-Jek embody emerging strategies in international platform competition. Competition among ride-sharing companies is intensifying in Southeast Asia, a region where the growth of ...

In 1978, engineers at Sony successfully married a compact playback device with lightweight headphones to create the prototype for a product that would become a worldwide hit. In 1979, the ‘Walkman’ ...

Do you trust with your head or with your heart? There is a big difference between cultures when it comes to building trust, and not understanding that can put a business relationship in peril. Karl ...

What’s even worse than ubiquitous business buzzwords? When those buzzwords are also used interchangeably. Case in point: the terms “platform” and “ecosystem”. Although often conflated, these words ...

How to move away from traditional adversarial negotiation tactics and embrace more ethical and collaborative approaches. In the real estate world, permeated with high-stakes and complex transactions, ...

Team leadership style doesn’t have to be a personality trait; it can be chosen. Working with an amazing leader is a once-in-a-lifetime opportunity – not everyone can work with Nelson Mandela or Gandhi ...