Red 6 today announced the successful integration of its Advanced Tactical Augmented Reality Systems (ATARS) technology on ...

Several interdisciplinary projects are using virtual and augmented reality to push the frontiers of physical and mental ...

With the Salesforce partnership, Imvizar has replaced the standard two-hour PowerPoint company introduction with a QR code.

Surgery can be an intimidating experience, causing anxiety and stress leading up to the procedure. In fact, a global meta-analysis revealed that while preoperative anxiety varies due to factors such ...

Google, Snap, Niantic, Nvidia, AppliedVR, and the rest of these AR (Augmented Reality) and VR (Virtual Reality) companies are changing the way we use the technology—and paving the way for the ...

Augmented reality (AR) has a rich history that dates back to 1968 when Ivan Sutherland and Bob Sproull introduced one of the inaugural AR headsets. This device projected graphical data via a heads-up ...

AR effects are on the rise on Snapchat, TikTok, and Instagram, appearing across billions of videos. Artists, labels, and music marketers are finding new ways to promote tracks via these AR filters. AR ...

This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived at ...

Bright Nights at Forest Park is ushering in its 31st season with major new attractions, including a towering 50-foot animated ...