According to Forrester’s State of B2B Events 2025 report, 68% of global marketing leaders say their event budgets are flat or ...

Sachin Sharma, director of marketing solutions at the professional networking platform speaks about the recent developments ...

Events are uniquely placed to reach specific audiences in an available mindset, so tailor your approach accordingly. Is it a ...

PR does three things that most B2B companies dramatically undervalue, especially now in the age of AI: • First, it builds ...

The report also notes that 95% of B2B marketers view in-person events as one of the most effective tactics for generating ...

SHOP is ETOA’s new B2B event dedicated to helping destinations, suppliers, and operators grow business beyond the high season. As many places reach capacity during peak months, SHOP brings together ...

Samsung is set to skip exhibiting on the the CES 2026 show floor for the first time, while Harman International, owner of JBL ...

What will B2B marketers in the United States be increasing their spend on in the coming years? Which tactics and strategies do they think will grow in importance? To find out, researchers at Plural ...

If you're curious on AI's impact on B2B buying journeys and website experiences, check out our summary on a roundtable we did ...

Event marketers know industry events draw high-value buyers. Discover how to turn event investments into pipeline with modern Digital Out-of-Home advertising. Join us for a repeatable framework and ...

Business-to-business marketing, commonly abbreviated as B2B marketing, refers to the practices and strategies a company uses to promote its products or services to other businesses rather than to ...

BizClik, one of the world’s fastest-growing B2B media and events companies, alongside its Data Centre Magazine brand, is ...