Clearly Web 2.0 -- in the form of wikis, blogs, and other means of social networking -- is transforming the Internet into a truly interactive medium. What's unclear is how Web 2.0 -- with its ability ...

Customer relationship management (CRM) software is a critical tool for driving sales and interacting with potential or current customers. The best CRMs help you organize and store all of the data that ...

The acronym CRM, which stands for customer relationship management, is tossed around liberally, but it isn’t widely understood in a comprehensive way. CRM is often viewed primarily as data and ...

Overview of how we calculate our star ratings based on our in-house algorithm that brings our readers objective, informative reviews and guides. At TechRepublic, we uphold the standard of fair and ...

Brooke Campbell loves to talk about both tech and business, so she made it a full-time job and works as a digital content manager for custom software development firm Entrance Consulting. When not ...

For most of my professional life, before I became an analyst, I was a sales rep, and my forte was software. Back in the mini-computer era, nothing was easier, and then harder, than selling software.

You know that excitement when your company hires a new sales leader? We’ve all smelled the inevitable changes in the air when that person wants to challenge or rethink our way of doing business. The ...

Kelly is a former Editor, SMB at Forbes Advisor, specializing in starting and marketing new ventures. Before joining the team, she was a Content Producer at Fit Small Business where she served as an ...

Opinions expressed by Entrepreneur contributors are their own. Sales of software solutions are booming, and nowhere is that clearer than in the world of customer relationship management (CRM). Once ...