Rural Kenya has overtaken major cities as the country's e-commerce growth engine, now accounting for 60 percent of all Jumia orders, a new report shows, signalling a major shift in consumer behaviour ...

Rural Kenya now drives 60% of Jumia orders! E-commerce is a nationwide engine for 50,000+ livelihoods and SME growth ...

MANILA, Philippines — The Philippines is emerging as one of the world’s fastest-growing e-commerce markets, helping drive ...

By giving these businesses access to digital tools, training, and national supply chains, e-commerce platforms can transform ...

Jumia Kenya has grown its network to more than 300 pickup stations, serving over 100 towns across all 47 counties. As a ...

E-commerce growth brings both opportunity and volatility. Financial resilience will keep your brand steady throughout the ...

Delivers a comprehensive and accurate view of FMCG e-commerce performance. Fully aligned with NIQ’s Retail Measurement Service (RMS), providing harmonized FMCG metrics across online and offline ...

Fintech, e-commerce, and healthtech are driving Africa’s tech boom, with over $3 billion in startup funding in 2024, each sector ...

Flexible foams, accounting for around 62.4% of the total market in 2025, dominate due to their adaptability in furniture, ...