Google has proposed major changes to its business practices to address an EU antitrust case targeting its ad-tech operations.

Google (GOOG) proposed changes to its advertising services to address antitrust concerns of the European Union approximately ...

“Our proposal fully addresses the decision without a disruptive break-up that would harm the thousands of European publishers ...

Google will allow other advertising intermediaries to run ads on YouTube, according to Reuters. The company currently requires advertisers to use its Ad Manager to place ads on YouTube, which has ...

Google has submitted a sweeping compliance plan aimed at overhauling its ad-technology operations across Europe. The move ...

Google is launching a new ad transparency center that will let users search for verified advertisers and their campaigns across all of the company’s platforms, including Search, Display and YouTube.

Google Ads users recently encountered a service disruption, preventing them from accessing the advertising platform briefly. Google Ads users recently encountered a system error, preventing them from ...

Alphabet Inc.’s Google said today it’s enhancing its online advertising placement capabilities with the launch of two new artificial intelligence-powered tools that are designed to find the best ad ...

AI chatbots have only just been put into consumers’ hands, but tech giants are rushing to monetize them. For instance, shortly after Bing Chat’s arrival, Microsoft began slipping ads into the ...

Google overhauls Analytics' Advertising section to consolidate all ad and publisher reporting into one streamlined hub. Google updated Analytics' Advertising section. All ad and publisher reporting is ...