At Google I/O in May, the company announced its intention to bring conversational shopping to AI Mode. According to Google, ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better local results.

The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.

Google Ads coach Jyll Saskin Gales spent 24 hours testing Google’s new “agentic” Ads Advisor — an experimental AI assistant ...

Google is expanding ad placements into mobile image search, giving brands a new, visually engaging way to capture user ...

Google announced Ads Advisor and Analytics Advisor, built on Gemini, rolling out to all English-language Google Ads and ...

Alphabet's price-to-earnings ratio of 29.8 and forward P/E of 27.3 are exceptionally reasonable considering that Alphabet is ...

Liz Reid, the head of Google Search, spoke with Reed Albergotti of Semafor, on Google's push towards AI Search. The interview was conducted weeks ago at Google I/O but was just published this week. It ...

Ironically, cybercriminals now use Google search advertisements to promote phishing sites that steal advertisers' credentials for the Google Ads platform. The attackers are running ads on Google ...

The latest Editor update introduces campaign-level negatives, search term reporting for Performance Max, and smarter ...

President and CEO Randy Hutchinson gives consumers insights about how to protect assets and guard against scams.