Learn how to view metrics for specific creative assets in Meta and think through testing strategies including what you can ...

This week, we had a pretty big update touch down early on and it really continued throughout the whole week, I named it the ...

Google has offered to make major changes to its business practices to resolve a European Union antitrust case targeting its ...

Google has offered to make major changes to its business practices to resolve a European Union antitrust case targeting its ...

Google Ads, powered by Gemini AI, has cut incorrect advertiser suspensions by over 80% and now resolves 99% of appeals within ...

The difference between wasted clicks and profitable intent often comes down to selective negatives and disciplined bidding.

Sridevi Sarkar, a Media Account Specialist for YouTube Ads at Google, explores the shift in digital advertising and how to ...

At Google I/O in May, the company announced its intention to bring conversational shopping to AI Mode. According to Google, ...

Advertisers report Google's AI Max for Search is underperforming, with costs up to 90% higher than traditional methods, ...

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...

Lesser-known browser Brave comes out of the woodwork; agentic chatbots require new ad practices; and private equity can ...

Google search scam alert: fake customer service numbers can give scammers remote control of your phone. Learn how to spot ...