Creating a successful product from scratch is the stuff that entrepreneurial dreams are made of, but it’s a journey that’s equal parts challenging and thrilling. From identifying a consumer pain point ...

As a Design leader in a large-scale enterprise, I’ve identified four challenges that future-facing teams hit along the road to innovation, and provocations for how to overcome them. 1. It’s hard to ...

For businesses that produce digital offerings, designing for accessibility is about more than meeting recommended guidelines and legal requirements. Accessibility-focused design serves the ...

This degree is one-of-a-kind, attracting makers and innovators interested in a more sustainable 21st century. The Sustainable Product Design and Innovation program is a unique, interdisciplinary major ...

Most businesses struggle with innovation, not because they lack ideas, but because they lack a clear and effective process. Great ideas don’t emerge in a vacuum. They require structure, iteration, and ...

Product managers are almost always builders, people who want to understand how systems operate, who optimize workflows, who ...

In the past, companies have used “planned obsolescence,” deliberately designing products with limited lifespans so that customers would have to buy more. From light bulbs engineered to burn out after ...

If done correctly, product videos can be a highly effective means of stimulating consumer purchases. Nearly 90% of people are willing to buy after watching a product video. Product videos have become ...

Leading tech companies embed their competitive edge in digital products, setting the stage for success from the start. However, traditional financial firms face a challenge here, especially when ...