As the productivity app market evolves from feature-based competition to value-driven growth, global developers are seeking clear and actionable insights to navigate this transformation. Today, ...

Retail media has earned its reputation as one of the fastest‑growing and most resilient ad channels, and the next playground ...

As the Q3 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising & marketing ...

A new report released by the Founder of Admoblord group, Umezulike Joseph, widely known as Admoblord, has revealed the mobile app categories driving the strongest Google AdMob revenue performance in ...

From China’s duanju explosion to Hollywood’s vertical push, the $26 billion microdrama industry is redefining storytelling ...

Meet the platforms, producers, and power players driving the microdrama boom - from China's ByteDance to U.S. disruptors and ...

-- Media & Entertainment M&A to Top $80 Billion as AI Race Fuels Higher Volume of Technology-Centric Deals--AlixPartners 2026 Predictions Report Ed Canaday AlixPartners +1.917.434.5075 ...

Google is expanding ad placements into mobile image search, giving brands a new, visually engaging way to capture user ...

Outside of CNN’s new feature, vertical video has also made its way to desktop and tablet users, with both CNN and NBC News ...

Amazon shook up the ad world in 2024 when it launched ads for all Prime Video users. That single move created the world’s largest ad-supported streaming service overnight, netting the company $1.8 ...

Pinterest, Inc. (NYSE: PINS) introduced a range of new advertising formats and features designed to enhance platform monetisation. Key launches include Top of Search ads, Local Inventory Ads, Wide ...