The Magazine of the UXPA ...
We invite you to visualize the story in the above graphic (Figure 1). You answer your house door to find your friend sopping wet from a surprise rainstorm. Would you act as if the situation were ...
Recently, I was asked to review the usability of an audio configuration app and propose enhancements in the areas of navigation design, workflows, workspace management, and the overall usability of ...
In early 2014, we found ourselves working for an organization with a large product portfolio built up over decades of acquisitions. To create a cohesive branded experience, it became clear that many ...
Keeping a diary is not just a hobby undertaken by teenage girls trying to make sense of life and love. Diary methods have been widely used in medical research where patients are asked to keep a diary ...
Curiosity is powerful. Psychologists tell us that curiosity enhances intelligence and increases perseverance. Being curious propels us to deeper engagement, superior performance, and more meaningful ...
Yves Béhar is the designer behind the One Laptop per Child Personal Computer (OLPC). Originally, the scaled-down, $100 laptop was greeted with skepticism by key industry players. But with the support ...
A nervous thirteen-year-old girl sat in a pre-operative room. As she spoke with the anesthesiologist about the impending knee surgery, a nurse came by with a clipboard, requiring that the eighth ...
What do you do when you need to show someone in your organization, perhaps a skeptic in upper management, that the user experience of your website directly impacts the bottom line? While an eight to ...
Imagine it’s 7:00 a.m. Your phone, lying quietly on your bedside table, suddenly lights up, and your alarm rings. You sit up, turn off the alarm, and pick up your phone. Before you fully awaken or ...
Imagine a telco called MockTel. Marvin is a businessman with a landline and cell phone. He purchased his cell phone on the Mocktel website and uses the website to check his phone usage. He calls ...
Machine learning (ML) practitioners face a growing problem: Products and services increasingly generate and rely on larger, more complex datasets. As datasets grow in breadth and volume, the ML models ...