The best strategy to increase brand awareness is to educate consumers about the uniqueness of your brand culture and how this culture differs from other brands. Without greater awareness of culture, ...

Audrey Hepburn in Givenchy, Nicole Kidman in Dior, Halle Berry in Elie Saab. History’s great Oscars outfits are iconic, era-defining — and almost exclusively female. This is hardly surprising. Male ...

Nostalgia is comprised, it’s been said, of pleasant memories for things that never happened. Which is why eyebrows arch when fashion designers embrace the aesthetic of a particular decade: As any ...

An otherwise pleasant stroll up Madison Avenue one recent Sunday turned into a 1970s flashback for Ralph Auriemma, the creative director of classic-suit purveyor Paul Stuart. Gazing into the windows ...

NEW YORK, Sept 6 (Reuters) - Five menswear designers helped kick off New York Fashion Week on Friday, with designers citing influences as eclectic as Zanzibar beaches, the 1970s, and their own dreams.

The not-so-well kept secret in fashion is that menswear and male models tend not to get equal billing during one of fashion’s most important times of the year: Fashion Week. Traditionally the women’s ...