A new report Tuesday by researchers at the Massachusetts Institute of Technology and the Boston Consulting Group, who ...

DURHAM, N.C.-- (BUSINESS WIRE)--November 18, 2025-- ...

Life360 Inc. agreed to acquire El Segundo-based advertising platform Nativo Inc. for approximately $\$120$ million in cash ...

Sophisticated tech-based tools and processes help marketing pros refine copy, build customer avatars, track buying journeys, target audiences and much more. Technology has infiltrated the end-to-end ...

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its service capabilities with advanced ...

NEW YORK--(BUSINESS WIRE)--Smartly, the AI-powered advertising technology company, today announced its flagship event for the advertising industry, ADVANCE. Taking place on Wednesday, September 18th, ...

The RFP was designed to help organizations make “objective” technology decisions. On paper, it sounds smart: define ...

Marketing Technology (MarTech) has emerged as a critical driver in the digital transformation of customer engagement and commercial strategies. The rapid expansion in the number and diversity of ...

Vice President of Marketing Jamie Miller and Executive Director of Digital and Store Technology Tyler Grubbs discuss ...

NEW YORK--(BUSINESS WIRE)--Innovid (NYSE:CTV), an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, ...

As technology continues to redefine marketing, chief Marketing officers (CMOs) are under increasing pressure to select and implement tools that drive innovation and deliver measurable results. With ...

RE/MAX is redefining real estate with AI-driven tools like Max AI, HomeView, and MaxEngage—empowering agents and enhancing ...