A new report Tuesday by researchers at the Massachusetts Institute of Technology and the Boston Consulting Group, who ...

Life360 Inc. agreed to acquire El Segundo-based advertising platform Nativo Inc. for approximately $\$120$ million in cash ...

DURHAM, N.C.-- (BUSINESS WIRE)--November 18, 2025-- ...

Sophisticated tech-based tools and processes help marketing pros refine copy, build customer avatars, track buying journeys, target audiences and much more. Technology has infiltrated the end-to-end ...

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its service capabilities with advanced ...

The RFP was designed to help organizations make “objective” technology decisions. On paper, it sounds smart: define ...

Marketing Technology (MarTech) has emerged as a critical driver in the digital transformation of customer engagement and commercial strategies. The rapid expansion in the number and diversity of ...

Vice President of Marketing Jamie Miller and Executive Director of Digital and Store Technology Tyler Grubbs discuss ...

NEW YORK--(BUSINESS WIRE)--Innovid (NYSE:CTV), an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, ...

Silicon Valley has increasingly pointed at rapid digital changes to blunt government efforts to rein in its power.

RE/MAX is redefining real estate with AI-driven tools like Max AI, HomeView, and MaxEngage—empowering agents and enhancing ...