In today’s Digest, we discuss the IAB launching a faster ad auction protocol, NBCUniversal preparing to debut its new NBC ...
O n this episode of Marketing Vanguard, Sumit Virmani, global CMO of Infosys, joins host Jenny Rooney to explore the evolving ...
I’ve been watching B2B marketing in the UAE and Saudi Arabia evolve for years, but something fundamentally different is happening right now. Every UAE CMO surveyed believes AI will help them reach ...
New ad spots for Yahoo DSP were released on Monday as part of the demand-side platform’s multichannel Expect Results campaign ...
We’re providing on-demand access to four pivotal sessions from B2BMX at Advertising Week on the challenges facing the ...
LinkedIn’s marketing head says while AI sharpens data and precision, it’s human insight, empathy, and creativity that keep ...
Reframing uncertainty as opportunity is a superpower, says LinkedIn’s global chief marketing and strategy officer. At ...
Highlights:The new Inriver Shopify adapter is a ready-made integration that pushes enriched product details directly into the ...
Aduna, the global aggregator of standardized network APIs, today announced a strategic partnership with Dizlee, Zain Group's API monetization arm, to accelerate the deployment of new digital services ...
Bombora, the true B2B data pioneer, today announced the launch of Curated Ecosystem Audiences, a first-of-its-kind expansion of its B2B digital audience solutions. This new offering gives B2B ...
New figures from Nacha confirm that businesses and other organizations continue to shift their business-to-business payments from checks to ACH. This press release ...
With a full day of programming for B2B marketing professionals at Advertising Week for the first time, attendees heard from leaders in the industry on the challenges facing the industry and the best ...