Amendments create chaos: Upgrades, credits, or backdating aren't tracked in your system. A customer upgrades mid-contract but the billing system never updates, so next month's invoice shows old ...

B2B selling is complex, requiring companies to connect with multiple parties provided by targeted sales leads, and to clearly showcase their value.

Bad ideas succeed every single day. That gap between strategy and action adds up to $2 trillion in lost revenue and wasted ...

When considering tech purchases for marketing functions, your company may have a conflict between the CIO and the CMO. Who ...

Agentic workflows do work. An agent takes a goal, figures out the steps, uses tools like calendars or CRMs, checks whether ...

“The ANDRITZ case study is a major milestone for EnviroGold”, said Grant Freeman, Co-CEO. “It independently validates the NVRO Process™, supports our commercial decision-making, and enables rapid ...

Voiso, a global provider of AI-powered contact center software, today announced a strategic partnership with Mercatus ...

Voiso, a global provider of AI-powered contact center software, has shared new insights into its people strategy, emphasizing the company’s commitment to transparent, data-informed, and human-centered ...

When small institutions align with data-driven enrollment engines, they produce outcomes that speak for themselves.

PRESSADVANTAGE – Rocket CRM has announced the implementation of an enhanced Landing Pages feature, developed to support ...

Marketing means constant reinvention. We launch, measure, tweak and sometimes scrap entire systems when new insights surface. I’ve managed more than a dozen platforms, rebuilt the same lifecycle ...

Shares of Salesforce (NASDAQ:CRM) are falling Tuesday morning. The stock initially traded higher after the company announced a partnership with OpenAI. Here’s what you need to know. What To Know: ...