With the advancing technology, marketing is also changing at a faster pace. Most of the startups are taking help of the digital marketing to earn money effectively. There is a number of digital ...

Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Scanning through LinkedIn, you can’t escape excessive references to the digital strategy ...

eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More To fully understand digital transformation, it helps to ...

(Ad) It can be difficult to recognize when your digital marketing plan no longer serves your business and needs to be updated or overhauled. Analyzing and objectively assessing the strategy you spent ...

Adner, Ron, Phanish Puranam, and Feng Zhu. "What Is Different About Digital Strategy? From Quantitative to Qualitative Change." Strategy Science 4, no. 4 (December 2019): 253–261.

According to the research website Exploding Topics, 77 percent of companies have already started their digital transformation journey. The good news is that most organizations have embraced this ...

This concentration on digital strategies equips students with skills and tools required for effective engineering and supply chain management when competing in an increasingly digital economy, with ...

Sunil Gupta, a professor at Harvard Business School, argues that many companies are still doing digital strategy wrong. Their leaders think of “going digital” as either... Sunil Gupta, a professor at ...

Manufacturing has led the charge into the fourth industrial revolution, marked by the infusion of advanced technologies like data analytics and automation in the production process. Yet, implementing ...

A librarian’s library should evolve along with the tools of our trade. The following books will help you stay current on digital trends that affect all aspects of the profession. This title will guide ...