In ecommerce, effective product data flows are crucial. This data, ranging from product descriptions to stock levels, inform business strategies. However, as the volume and complexity of data grows, ...

With the help of technology like BrightEdge’s fully unified platform, retailers have the ability to orchestrate every touchpoint in the shopper journey, from AI assistants to search engines to onsite ...

The platform’s new public availability allows ecommerce sellers to better understand their digital sales data and make business growth decisions. The Tradeswell team at ecommerce trade show Shoptalk. ...

Overview E-commerce analytics requires a unique blend of marketing metrics, customer behaviour analysis, and ...

To stay ahead, ecommerce businesses can't ignore the importance of data, especially the sort of public web data that their competition has access to. Whether it's tracking competitor prices or ...

Following its spring acquisition of recommendations engine Avail, ecommerce personalization and shopping media company RichRelevance has acquired the assets of data analytics startup Precog, for an ...

As the pandemic rages on, media agencies are helping clients navigate the shift to online shopping. Measurement and analytics platform Profitero said on Wednesday that it’s partnering with Dentsu, IPG ...

For years, consumer platforms have engaged in forced opt-ins, buried opt-outs, and misleading prompts to trick users into ...

It’s become routine to see red security seals on gas pumps when you stop to fuel up. They’re meant to reassure consumers by signifying the pump hasn’t been infiltrated by a card skimmer to swipe bank ...

Public web data is crucial for ecommerce businesses to track competitors, stay on top of consumer trends and make smarter, industry-specific decisions. With web scraping approaches tailored to their ...