Google will soon introduce "Journey Aware Bidding" in Google Ads - signaling a shift toward a new approach to bidding for leads, according to independent Google Ads coach Jyll Saskin Gales. The ...

In the fast-moving world of e-commerce, reconnecting with past customers often produces a higher ROI than acquiring new ones.

Plan to enhance ad tech products. As part of its proposed changes, Google plans to give publishers more control over their advertising strategies on the company's Ad Manager platf ...

A Cloudflare outage is causing 5xx errors for many sites. Here’s how Google handles short server spikes and what to watch in ...

Who doesn’t want to be more efficient? That’s why millions of Americans are turning to AI at the office. Over the past year, ...

RiverPark Advisors, an investment advisory firm and sponsor of the RiverPark family of mutual funds, released its “RiverPark ...

If you're like many users, you live a double life inside Google Workspace: your Google Calendar tells you where you need to ...

For technology adopters looking for the next big thing, “agentic AI” is the future. At least, that’s what the marketing ...

In today’s Digest, we look at Havas entering talks over a potential WPP stake, Dentsu accelerating its global restructuring ...

Structured data turns the dark funnel of AI search into actionable visibility, bridging what marketers can’t yet measure.

Jackie Chan isn’t dead — again. But a viral Facebook image depicting the kung fu movie star lying on a bed fooled thousands ...

The background story is that Perplexity has a function in its Comet AI browser that allows an AI “agent” to shop on Amazon, ...