Google Ads coach Jyll Saskin Gales spent 24 hours testing Google’s new “agentic” Ads Advisor — an experimental AI assistant ...

Google Ads is testing a feature that pulls social video ads into PMax campaigns, streamlining setup but raising data concerns ...

A final plea by Alphabet's Google to avoid a breakup of its advertising technology business in a U.S. court has been moved to ...

Google has confirmed it is testing a feature to import campaigns and assets from X and other social networks into your Google ...

A study by Boston Consulting Group, one of the largest consulting companies in the world, found that brands that thoroughly ...

Google has proposed major changes to its business practices to address an EU antitrust case targeting its ad-tech operations.

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its service capabilities with advanced ...

Shopa Marketing is revolutionizing SME advertising in Australia and New Zealand with its unified, multi-platform model, ...

Hotel acquisition costs are rising as new privacy and fee-transparency regulations reshape digital marketing performance.

Google has proposed major changes to its business practices to address an EU antitrust case targeting its ad-tech operations.

In the fast-moving world of e-commerce, reconnecting with past customers often produces a higher ROI than acquiring new ones.