A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...

Editor's Note: This article was updated on July 12, 2024 to include new data and information. Customer relationship management (CRM) platforms have been around since the '90s. Back then they were ...

Our research shows that Zendesk is the best CRM for customer database functionality, offering robust customizability and lots of contact management features, all packaged into an easy-to-use platform.

While mobile CRM is still in its infancy, trends indicate that marketers in 2008 will slowly but surely add a mobile component to their loyalty marketing efforts. What is the key trend in mobile CRM?

Customer Relationship Management systems, despite what all the vendors will advertise, are nothing more than databases. And the best CRM systems I know of at my clients have the most accurate, ...

Optimizing your CRM data requires making sure your data is crucial, correct, and consistent — or what I like to call, “the three C’s.” Unfortunately, far too many companies have data that’s neither ...

What Is CRM Automation? A Complete Guide for Sales Teams Your email has been sent Discover how CRM automation can streamline your workflows and processes. Learn the benefits, features, and best ...

Thinking back to the early days of CRM and looking at the recent announcements by the major players, it is amazing to see the progress we have made when it comes to integration, platform ...

Think of your CRM operating model as the blueprint for how your organization manages everything connected to your customer relationship system—the people, the processes, the data, and the technology ...

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