Christine Pilkington is the CEO and founder of Crisp, a fractional CMO and contract marketing services firm based in Vancouver, Canada. Using data to track progress is an essential aspect of marketing ...
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Small Business Saturday marketing ideas for 2025: 15 tips to stand out and sell more locally
NEXT reports Small Business Saturday offers a chance for local businesses to connect with customers. Here are 15 marketing tips for success.
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The Rules of Social Media Marketing Have Changed. Here's What Works (and What Doesn't) in 2025.
Not long ago, small businesses could count on social media to deliver reach and visibility without much effort. A few consistent posts, some audience engagement and a little luck with the algorithm ...
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