Econsultancy was founded in 1999. While plenty has changed in the Marketing & Ecommerce landscape over that time, our promise remains the same: Learning for Growth. In a rapidly changing environment, ...

Econsultancy’s Ecommerce Quarterly curates the latest trends, developments and statistics in ecommerce that you need to know about. This edition covers expanding holiday discounting, the impact of the ...

Econsultancy’s Ecommerce Quarterly curates the latest trends, developments and statistics in ecommerce that you need to know about. This edition covers expanding holiday discounting, the impact of the ...

The FMCG industry is facing unprecedented pressure to align marketing and ecommerce strategies to consumer behaviour – and that’s causing a growing demand for skillsets that allow brands to thrive on ...

“This success story is a great example of the power of data analysis and optimisation across influencers, creatives and formats. Converting this audience with a lower budget was no small challenge but ...

Many businesses have set being strategically data-driven and getting to grips with their data as key organisational goals.