Indian consumers increasingly rely on creator content to make technology purchasing decisions, with 71% trusting creators ...

Sprout Social introduces “Trellis,” a proprietary AI agent that transforms social media data into business insights through ...

Most creator managers promise to “handle the business” so talent can focus on content. Isabella Chen built BECCA MGMT on a ...

TikTok has launched multiple incentive programs for its Shop partners during the fourth quarter, offering cash bonuses and ...

Social media influencers have established themselves as significant drivers of consumer purchasing behavior during sales ...

UN Tourism has named Khaby Lame, the world’s most-followed TikTok creator, as its newest ambassador as the organization works ...

Radisson Hotel Group introduces Creator Hub, a platform connecting nano content creators with its hotel properties globally.

When live streaming first emerged, creators were often tethered to their desks by wires, monitors, and network connections.

Agentio has announced a $40 million Series B funding round led by Forerunner, bringing the AI-native creator advertising ...

Philadelphia-based content creators demonstrate income potential that exceeds traditional employment paths, offering an alternative route to economic advancement in a city where upward mobility ...

Billion Dollar Boy Group announced a partnership with conversion visibility tool Portal to launch what the companies describe ...

When Max Osborne talks about the power of influence, he isn’t speaking in abstractions. A former snowboarder turned data ...