Prawdziwi odbiorcy. Prawdziwe dane. Prawdziwe decyzje. Kompleksowe dane i pomiary Nielsena napędzają przyszłość mediów.

Navegue pelo cenário da TV com precisão. Examine os comportamentos de visualização do público nas principais plataformas de distribuição de TV... Obtenha uma vantagem estratégica em 2025. Entenda as ...

The advertising landscape is evolving at an extraordinary pace as media proliferation and technology advances create new ways of connecting with consumers. We watch videos on phones, stream music on ...

在 2025 年获得战略优势。了解全球营销趋势，平衡品牌与绩效，并利用数据驱动的洞察力全面衡量媒体。 精准驾驭电视市场。研究观众在主要电视传播平台上的收视行为... 媒体碎片化造成受众分散。了解如何通过所有渠道吸引受众并对其进行衡量，以实现 ...

With 16 million veterans in the U.S., advertisers should consider the unique buying habits of this audience in veteran ...

Consider Singles’ Day. Born in the 1990s as a playful anti-Valentine’s Day among Chinese college students, it’s now a $150 ...

Gotowy na maksymalizację ROI? Zbuduj swoją strategię mediową na rok 2026 dzięki analizie reklam. Planowanie zakupu mediów na ...

It’s time to move beyond basic demographics. Join us to unlock the deep, unified audience and advertising insights you need to future-proof your strategy and optimize your media spend. We’ll show you ...

실제 잠재 고객. 실제 데이터. 실제 의사 결정. 닐슨의 종합적인 데이터와 측정은 미디어의 미래를 이끌고 있습니다.

A surge in local news viewing on over-the-top apps is creating a powerful new ecosystem for broadcasters and brands.

Nielsen CMV Rural Survey highlights how rural Filipinos engage with smartphones, radio, and Asian dramas - essential insights for brands targeting growth outside cities.

Gracenote, the content data business unit of Nielsen, has released a wealth of new findings on global consumer attitudes and ...